Two million paying subscribers. $300 million in annual recurring revenue. Over 100 million people who’ve tried the thing at least once. Those are the numbers [Suno](https://suno.com) CEO Mikey Shulman dropped on LinkedIn this week, and honestly, they’re wild — even by AI startup standards.
To put that growth in perspective, back in November Suno was celebrating one million subscribers and $200M ARR after closing a $250 million Series C at a $2.45 billion valuation. Three months later, they’ve doubled the subscriber count and tacked on another hundred million in revenue. That kind of trajectory turns heads. [TechCrunch](https://techcrunch.com/2026/02/27/ai-music-generator-suno-hits-2-million-paid-subscribers-and-300m-in-annual-recurring-revenue/), [Billboard](https://www.billboard.com/pro/suno-2-million-paid-subscribers-300m-arr-revenue/), [Hollywood Reporter](https://www.hollywoodreporter.com/music/music-industry-news/suno-ai-music-reaches-two-million-subscribers-1236516241/), and [Music Business Worldwide](https://www.musicbusinessworldwide.com/suno-hits-2m-paid-subscribers-300m-annual-revenue/) all ran the story on the same day, which tells you how significant the music industry considers these numbers.
I’ve messed around with Suno a fair amount, and I get why people stick around — the 78% weekly retention rate Shulman mentioned tracks with my own experience. You type in a vibe, maybe some lyrics, and a few seconds later you’ve got something that actually sounds like a produced track. It’s not perfect, but it’s shockingly good for how little effort it requires. Apparently Grammy winners feel the same way, because Shulman says they’re among the 100 million users. There’s even the story of Telisha Jones, a poet from Mississippi who used Suno to create the viral R&B track “How Was I Supposed to Know” and landed a $3 million record deal.
But here’s where it gets complicated. While Warner Music [settled its lawsuit with Suno](https://techcrunch.com/2025/11/25/warner-music-signs-deal-with-ai-music-startup-suno-settles-lawsuit/) back in November and agreed to a licensing partnership, Universal Music Group and Sony Music are still actively suing. And just days before Shulman’s big announcement, a coalition of artist advocacy groups published a [“Say No to Suno” open letter](https://musically.com/2026/02/25/say-no-to-suno-open-letter-takes-aim-at-irresponsible-ai/) calling the platform a “brazen smash and grab” that floods streaming platforms with AI-generated music and dilutes royalty pools for real artists.
It’s a genuine tension that doesn’t have an easy answer. Suno is clearly building something people want — $300M ARR doesn’t lie. But the music industry has been burned before, and the copyright questions are far from settled. Whether Suno ends up as the Spotify of AI music or the Napster remains to be seen. For now, though, the numbers speak for themselves.

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