Top AI Product

We’ve all been there. You ask ChatGPT a simple question and get back a novel. Scroll, scroll, scroll. Heywa, a London-based startup founded by Milena Nikolic, is betting that the future of AI answers isn’t about better text — it’s about ditching the text format altogether.

[Heywa](https://heywalabs.com/) takes your question and turns the response into tappable, visual story cards. Think of it like Instagram Stories meets a search engine. Ask what to cook tonight, and you get swipeable recipe cards. Ask whether HIIT is good for you, and you get a structured comparison layout. Ask about a travel destination, and you get a browsable collection with images and key info. The interface actually changes shape depending on what you’re asking — the team calls this “Generative UX,” where the AI doesn’t just generate content but also decides how that content should be presented.

It’s a genuinely interesting idea. Most AI products right now compete on model quality, but the actual experience of using them is pretty much the same: a chat window, a blinking cursor, paragraphs of text. Heywa is attacking the interaction layer itself, arguing that the missing piece isn’t smarter models but better ways to consume what those models produce.

The product [launched on Product Hunt](https://www.producthunt.com/products/heywa) on March 5th, picking up 284 upvotes and landing at number three for the day. Around the same time, [TechFundingNews reported](https://techfundingnews.com/londons-heywa-labs-lands-5m-to-become-the-chatgpt-of-ux/) that Heywa Labs closed a $5 million seed round led by Cherry Ventures, with Openseed, Pareto, Plug & Play, and Ventures Together also participating. [Sifted’s exclusive coverage](https://sifted.eu/articles/heywa-google-alumni-cherry-ventures) noted that the founding team includes Google alumni, which adds some credibility to the UX-first approach.

The app is already live on the App Store in the US, UK, and Canada. I played around with it for a bit, and while it’s still early, the card-based format genuinely feels more natural for certain types of questions — especially anything involving comparison or step-by-step instructions. Whether “Generative UX” becomes a real category or just a buzzword remains to be seen, but Heywa is at least asking the right question: now that AI can generate anything, why are we still stuck reading essays?